With these new Aero packs, Tata aims to widen the Nexon’s appeal.
Tata Motors showcased the Nexon Aero at the 2018 Auto Expo. Now, the company has launched the Aero option packs between Rs 30,610 - 61,574.
The base Level 1 Aero kit, which costs Rs 30,610, is available on all Nexon variants. It adds to the car a body kit comprising of bumper protectors and side skirts. Then, it adds garnish on the front fog lamp and an ‘Aero’ badge on the car’s C-pillar.
Next up is Level 2, which further comes with two options to choose from. The first option, which costs Rs 40,824, is offered on the XE, XM and XT variants and adds Aero seat covers, Aero carpets, illuminated scuff plates and red mirror covers in addition to all the Level 1 equipment. The second option is available only for the top-spec XZ and XZ+ trims and adds rim bands on the alloy wheels, in addition to the first option.
The Level 3 first option Aero kit can be had on the XE, XM and XT variants for Rs 55,625. All it does is add a glossy black roof wrap to the Level 2 option one kit. The second option for Level 3, priced at Rs 61,574, also adds the same to the Level 2 option two.
In January, 2018, Tata sold 4,917 Nexons, making it the second best-seller in the company’s lineup. However, its main rivals - Maruti Suzuki Vitara Brezza and Ford EcoSport - sold 11,785 and 6,833 units respectively during the same time period. With these new customisation options, Tata hopes to make the Tata Nexon more luring to the younger audience.