Mahindra Expansion Strategy for India: Upcoming Born EVs, Multiple Infrastructure Investments and More

Mahindra debuted its all-new electric vehicle lineup, which can be distinguished into the XUV.e series and the BE series, last year. Additionally, the company unveiled the INGLO, or modular electric skateboard, architecture that will support the five upcoming models.

By Reetika Bhatt | on June 4, 2023 Follow us on Autox Google News

Mahindra & Mahindra (M&M) is preparing new launches and investments while solidifying its production timelines since it continues to be very optimistic about the nation's steady shift towards the adoption of electric vehicles over the coming few years. The auto major anticipates a gradual shift to electric mobility, with the fleet and sports utility categories set to spearhead the change in the domestic market, according to a senior corporate executive. The manufacturer estimates that 20 to 30 per cent of its SUVs will be electrified in five years. Mahindra, which has staked a significant amount on green transportation, has planned five new electric Sports Utility Vehicles (SUVs), with the first four slated to be on sale between December 2024 and 2026. The carmaker intends to launch the five electric SUV models under two brands, XUV, and the brand "BE," which will only sell electric vehicles. The XUV label will house legacy brands, while "BE" will be the name for the all-new electric car. Let's learn more about Mahindra's expansion plans in detail.

Mahindra BE09

Also Read: XUV700, Scorpio-N, and Bolero Fuel Mahindra's Sales Growth to 22% in May 2023

Mahindra INGLO Platform for Electric SUVs

Mahindra debuted its all-new electric vehicle lineup, which can be distinguished into the XUV.e series and the BE series, last year. Additionally, the company unveiled the INGLO, or modular electric skateboard, architecture that will support the five upcoming models. Volkswagen MEB components will be used by Mahindra in its INGLO electric platform. It will include a uniform cell-to-pack technology and a common battery pack design. Further, it will make use of both Prismatic and Blade cell configurations. Mahindra plans to take advantage of the LFP chemistry to provide a "safe" EV. 

Mahindra-INGLO-platform

The battery will be 60-80kWh in capacity and will accommodate a 175kW rapid charge. This mechanism will charge the battery to 80% in less than 30 minutes. Moreover, the 80kWh battery is said to have a range of 435-450 kilometre (WLTP cycle). According to an official release, Mahindra's new electric SUVs will be available in both rear-wheel-drive and all-wheel-drive versions. While rear-wheel-drive vehicles are expected to produce between 231bhp and 286bhp, all-wheel-drive models will churn out between 340bhp and 394bhp. A 0-100km/h sprint in about 5 to 6 seconds has been claimed by the automaker.

All Mahindra electric SUVs will be equipped with a structural cage surrounding the cabin that is specifically designed to minimise passenger harm. With three load paths and a multi-piece dash panel with reinforcement, the frontal design of the body in white is claimed to have been improved. High-strength boron steel surrounds and protects the battery. L2+ ADAS capabilities will be available on all of its electric vehicles with INGLO, as per Mahindra. 

Upcoming Mahindra EV Launches

Five of Mahindra's much-awaited electric SUVs were unveiled in August 2022. The brand's new INGLO EV skateboard platform will serve as the foundation for the five born EVs, which will be offered under the XUV.e and BE subbrands. The BE will initially consist of three SUVs, the BE.05, the BE.07, and the BE.09, whilst the XUV.e will feature two models for now, the XUV.e8 and the XUV.e9. The first of the BE models will hit the market in October 2025, although the XUV.e range of models will be on sale first, with the XUV.e8 scheduled for release in December 2024. 

Mahindra BE

Mahindra BE.05

The BE.05 coupe-SUV, which will be on sale in October 2025, kicks off the BE lineup. The BE.05, dubbed a Sports Electric Vehicle (SEV), has a muscular front look with sharp C-shaped headlamps and massive air dams. The rest of the front design is characterised by sharp cuts and creases, as well as a noticeable air-duct on the bonnet.

The SUV's interior has a cabin that is clearly driver-focused, with the central console neatly separating the space for the two. The large dual touchscreens and the two-spoke steering wheel are the interior features. Additionally, it includes a big gear selector and rotary control.

Mahindra BE.07

The Mahindra BE.07 SUV will go on sale in October 2026 Mahindra. In contrast to the BE.05's coupe-SUV silhouette, the BE.07 features a conventional SUV design. Though it still has C-shaped headlights and taillights, they are less angular than those on the BE.05. The BE.07's design is less edgy from the side than the BE.05, but other features, such as the big wheel arches and flush door handles, are the same. The BE.07 offers a glimpse of a technologically advanced and functional interior with a huge screen that extends the whole length of the dashboard. The BE.07's spacious panoramic sunroof is another prominent interior feature. Mahindra appears to have completely given up physical controls for the BE.07 in favour of touch and haptic feedback. 

Mahindra BE.09

The BE.09, the last model in Mahindra's BE line, is a coupe-SUV like the BE.05. Mahindra has not yet provided information on the BE.09 concept's size or anticipated timeline. The BE.09 will be placed at the top of the BE range because it looks to be the coupe version of the BE.07. Compared to the BE.05., it has a more upright front look and a more apparent coupe-like sloping roofline. The BE.09, according to Mahindra, would have four seats.

Also Read: Mahindra Thar 5-door India Launch Postponed to 2024; Check Details Here

Mahindra Infrastructure Investments 

Mahindra & Mahindra Ltd. announced in February that it intended to invest Rs 1,000 Crore to build a factory in Telangana to produce electric three- and four-wheelers. In order to expand its last-mile mobility business, including cargo and passenger cars, the manufacturer further stated that an investment will be made over an eight-year period at the Zaheerabad factory. Mahindra stated in a regulatory filing that the company and the Telangana government have a contract in place for permissions to expand the Zaheerabad Plant in the Medak District. Given that the government intends to raise the percentage of electric cars by the end of this decade, Mahindra has increased expenditures to strengthen its EV capacity. To compete with Tata Motors Ltd, which dominates the Indian EV industry, the business announced intentions to invest Rs 10,000 crore to establish an EV production unit close to Pune in December of last year.

Tags: Mahindra Mahindra Expansion Strategy Mahindra EV Mahindra BE.05 Mahindra BE.07 Mahindra BE.09

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