Aston Martin DBX confirmed for production

British car maker Aston Martin has announced that they will generate £200 million (Rs 2,000 crore) in capital funds that will enable them to develop significant new luxury models that will drive the future of the company under its strategic business plan. The additional capital investment comes in the form of £200 million of preference shares.

This major investment in new luxury models is at the core of Aston Martin’s strategic vision. Under the plan, the company will expand into the luxury GT crossover market with the introduction of a new vehicle based on the DBX concept shown at the recent Geneva and Shanghai motor shows.

Aston Martin CEO Dr Andy Palmer commented: “This additional long-term funding, will enable us to add extra model lines and broaden our presence in the luxury market segment by the end of the decade. The DBX concept, has generated interest far beyond our expectations. The additional investment announced today will allow us to realise the DBX and other new luxury vehicles that will form the strongest and most diverse portfolio in our history.”