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Confirmed: Honda Mobilio axed

Launched in 2014, the Honda Mobilio has always failed to make a dent in Maruti Suzuki Ertiga’s popularity. Honda’s rival to the Maruti Suzuki Ertiga - the Mobilio, has been discontinued. The MPV has been taken off the company’s official website.

By Tushaar Singh Gill

5 Jul, 2017

2 min read

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Honda Mobilio Aug 2014

Honda Mobilio Aug 2014

Launched in 2014, the Honda Mobilio has always failed to make a dent in Maruti Suzuki Ertiga’s popularity.

Honda’s rival to the Maruti Suzuki Ertiga - the Mobilio, has been discontinued. The MPV has been taken off the company’s official website.

To confirm this development, autoX inquired about the same with a few dealers in New Delhi. The dealers claimed that the Honda Mobilio has been discontinued since early 2017. Dealers also told us that they have not received a single unit of the MPV, and it has been long taken off their official price list.

Launched in 2014, the Honda Mobilio was the company's first seven-seater vehicle. Aimed squarely at the segment leading Maruti Ertiga, the Mobilio was based off the same platform as the Honda Brio and Amaze. Engines of the MPV were shared with the Honda City - a duo of 1.5-litre petrol and diesel powertrains.

Mobilio was always criticized for its lacklustre cabin, which was pulled off directly from the pre-facelift Brio and Amaze. The design and quality of the cabin simply never did justice to the MPV’s asking price of over Rs. 8 lakh. Initially, Honda managed to sell Mobilio in decent numbers, however, sales started to dwindle soon after.

Making matters worse, Honda introduced the BR-V in India in 2016. Product overlapping, and BR-V’s SUV-ish look mated to a better cabin only meant added trouble for the already slow-selling Mobilio. 

The discontinuation of Mobilio has been a silent affair for Honda. It has been pulled-off the market in just three years after its introduction. A facelifted version of the Honda Mobilio was introduced in Indonesia earlier in 2017, which features a new cabin and a better front-end design. However, there has been no word from Honda India on facelifted Mobilio’s introduction in the country.

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