Ford India to make a comeback at the Jaipur Literature Festival

For the second consecutive year, Ford India will its presence felt at the Jaipur Literature Festival.

Ford India is returning to the Jaipur Literature Festival for the second time in two years. Ford India partnered with Jaipur Literature Festival in order to sponsor SAMVAD, an arena dedicated for conversation around children at the event.

After the association, Ford will look to drive meaningful conversations around the importance of holistic education for future generations. Ford had announced its “Happy Schools” vision at the premier literary event last year. Ford will also partner with different NGOs working in the field of education to design a model that eradicates the gaps specific to each school. This merger is also expected to address gaps in academic support, health, nutrition and provide access to water, sanitation facilities, balanced nutrition, etc.

As the sponsor of SAMVAD, Ford aims to inspire future generations through meaningful dialogues with renowned thinkers and top-achievers on relevant issues concerning them.

The event will be attended by some of the stalwarts like Dr. APJ Abdul Kalam, Girish Karnad, Prasoon Joshi, Ibukun Olatunji, Devdutt Pattanaik, Pallava Bagla and Cat Weatherill to name a few.