Gurgaon plays host to BMW Experience Tour 2015

In order to provide a platform to help people know the potential of its cars, BMW Experience Tour 2015 reached Gurgaon with 11 more editions to go this year.

Gurgaon yesterday witnessed the entire BMW line-up at one place as a part of the BMW Experience Tour 2015 schedule. The idea was to make people know the brand up close and not just the cars. Customers had the option to test drive the cars and interact with the experts. Also present at the occasion was the recently launched BMW i8 along with the scary M3 and M4 and the Minis.

Commenting on the event, Mr. Philipp von Sahr, President, BMW Group India said, “BMW Experience Tour provides our customers in Gurgaon a first-hand experience of the exhilarating performance and superiority of BMW vehicles in a challenging and exciting environment. They are able to appreciate the versatile capabilities, technology, safety systems and features of our cars in detail. Apart from having fun on the test track, they also benefit from the professional advice of the BMW Driving Experts on how to make day-to-day driving safer. BMW Experience Tour is a very successful platform for us to connect with our existing and potential customers across the nation. With this unique initiative, we wish to take a step closer to them and make them experience Sheer Driving Pleasure in the true sense.”

The invited ones, like us, also got to drive the cars on two specially laid out tracks in order to understand the potential of the cars. The SUVs were tested on an off-road track and the sedans were driven around a track made on tarmac. Gurgaon was the seventh city out of 18 cities that will host the BMW Experience Tour this year.