Honda Concept D unveiled at Shanghai

Another very interesting concept that was showcased at the Shanghai Motor Show was the Honda Concept D. The Concept D looks like a a concept model for a new SUV model under development, and it is focused on the Chinese market and towards a younger audience.

According to Honda the Concept D shows the direction of a mass-production SUV model which is currently being developed exclusively for the China domestic market as a top-end SUV model that offers high-quality driving and a spacious cabin. Equipped with advanced safety technologies and other advanced features, a Concept D-based SUV model will go on sale from both Guangqi Honda and Dongfeng Honda, positioned as a new flagship model of Honda in China.

Seiji Kuraishi, President of HMCI said, "Including this Concept D, which is a proposal for a new value that only Honda can provide as the pioneer of the SUV market in China. We would like to continue providing attractive products equipped with our advanced technologies to our customers in China. Toward this end, we will accelerate the localization of our business in China."

It's clear the the Japanese manufacturer wants to focus on the Chinese market. there has been no official data and specs released about the car, but the production version of the car will be launched sometime this year.