2023 Royal Enfield Bullet 350 Launched in India at Rs 1.74 Lakh, Standard Variant Costs Rs 1.97 Lakh

Royal Enfield has finally launched the much-awaited new iteration of its Bullet 350, carrying on the 91-year history of the legendary Bullet moniker. The all-new Bullet 350 has been rolled out in the Indian market with a starting price of Rs 1.74 lakh (ex-showroom). Since it is popular with riders of all ages and demographics, the Bullet has long been regarded as a representation of the ultimate hardcore motorcycle. The newly launched 350cc product from the popular bike manufacturer will be positioned between the Hunter 350 and the Classic 350 in the firm's lineup.

Moreover, in its new form, the Bullet 350 is touted to be more technologically advanced while still maintaining its retro appeal. Prior to its launch today, the bike has been spotted testing several times, providing us with several key details about the model in question. The bookings for the new Bullet 350 have commenced today and the deliveries for the same will begin on September 3. Now that the bike has made its way to our domestic market, let's take a detailed look at what it has in store for riding enthusiasts across India.

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2023 Royal Enfield Bullet 350: Variants, Colour Options, and Prices

The new Bullet 350 will be offered in three variants. Besides this, five colour options, including Military Red, Military Black, Standard Maroon, Standard Black, and Black Gold, will be available for the new motorcycle in town. Speaking of the prices, the base model costs Rs 1.74 lakh and is offered in Military Red and Military Black colour variants. Meanwhile, the mid-spec model, offered in Standard Maroon and Standard Black, costs Rs 1.97 lakh. The top-of-the-line model has been priced at Rs 2.16 lakh and comes only in Black Gold colour. All mentioned prices are ex-showroom.

2023 Royal Enfield Bullet 350: Styling Cues and Platform

On the styling front, the new-gen model has improved over the present model in certain ways but also carries some of its design cues. The noteworthy characteristics include, among others, design elements like a single-piece seat and a circular headlight. Like the previous version, it also has a long exhaust. The Royal Enfield logo already on the tank has undergone minor adjustments as a result of the modifications. It is important to note that the J platform from the firm is used in the motorcycle's 2023 version. The Hunter 350, the Meteor 350, and the Classic Reborn are just a few of the latest motorcycles from the manufacturer that are supported by this platform. 

2023 Royal Enfield Bullet 350: Engine Specs

The all-new Bullet 350 from Royal Enfield has arrived on the Indian market with a new engine. Similar to the company's earlier motorcycles, it is propelled by a 349cc air-oil cooled, single-cylinder J-series engine. This unit has been tweaked to churn out a maximum power output of 20bhp at 6,100rpm along with 27Nm at 4,000rpm of peak torque. Furthermore, the power will still be sent to the wheels via a 5-speed gearbox.

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2023 Royal Enfield Bullet 350: Hardware Details and Features

In terms of hardware, the motorcycle will come equipped with traditional telescopic front forks and twin-sided gas-charged rear shock absorbers. For the front (300mm) and rear brakes (270mm), standard equipment will be disc brakes and single-channel ABS systems, respectively. There will also be a choice for dual-channel ABS.

Coming to the features, an analogue speedometer, a small digital display with a service alert, an odometer, an eco indicator, and a fuel gauge are all displayed on the instrument cluster, which is shared with the Classic 350. A USB charging point present below the handlebar is standard across all variants.