The NTORQ 125, launched in February 2018, has been able to achieve the sales milestone within six months of its launch; New Metallic Red colour option introduced.
The TVS NTORQ 125 seems to have caught the liking of Gen Z, its intended target audience. Within six months of the launch, the scooter has witnessed immense demand resulting in nearly 22 lakh website visits and consistent enquiries across dealer channels as well as social media platforms.
Commenting on the milestone, Aniruddha Haldar, Vice President (Marketing) – Commuter Motorcycles, Scooters & Corporate Brand, TVS Motor Company, said, 'TVS NTORQ 125, our first 125cc scooter, is also India's first Bluetooth connected scooter. The Gen Z, our intended audience, has responded with love to this new offering. They not only took the TVS NTORQ 125 to their homes but gave it a pride of place across their social platforms. This kind of brand love early on is remarkable and redoubles our enthusiasm to live up to the faith of our consumers.'
The NTORQ 125 is powered by the new generation 124.79cc, single-cylinder, 4-stroke, air-cooled SOHC CVTi-REVV engine that churns out 9.3bhp and 10.5Nm of torque. The scooter also debuts the TVS SmartXonnect, which allows the NTORQ to be connected to the user's smartphone via a downloadable app. The Bluetooth connectivity provides nearly 55 features including navigation assist, top speed recorder, in-built lap-timer, phone-battery strength display, last parked location assist, service reminder, trip meter and multi-ride statistic modes such as Street and Sport. It is available in the colour options such as Matte Yellow, Matte Green, Matte Red and Matte White. In April 2018, the brand introduced the Metallic series which includes Metallic Blue, Metallic Grey and the recently launched Metallic Red.