TVS launches smartphone app for customers

The new app helps improve ownership experience and sends real-time feedback to the manufacturer

Subsequent to the Roadside Assistance Program, TVS has now launched a new smartphone application which will help customers to enhance their overall riding experience. The IRIDE application is currently available only on Android.  To improve the overall riding experience and keep the riders safe, IRIDE monitors the ride parameters of the vehicle while it is in transit.

In fact, the IRIDE application has some very interesting features that can help the user. For people who tend to forget where they parked their bikes in a mall, the application stores the parking location allowing owners to find their way back with ease. The application also detects vehicle movement and switches between riding and idling mode. Further, equipped with easy and executable fir-aid instruction animations, it provides medical emergency tips too.

JS Srinivasan, Vice President, Sales & Service, TVS Motor Company said, "TVS Motor Company has always been lauded for its customer centric approach and it is our endeavour to keep improving our offerings. Designed for the tech-savvy customer, IRIDE is our next step at creating a superior experience for our customers. We are confident that they will be delighted by this initiative as it will amplify their long-term ownership experience."

It's an interactive forum wherein customers can provide real-time feedback to TVS. Most importantly, customers can get service reminders before the service is due and they can get an appointment for the service using the application.