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Tata announces festive offers ahead of Diwali

Tata Motors introduces 'Har Week Diwali' festive offer for new car buyers. There may still be some time left for the festival season to arrive, but Tata Motors has decided to start the celebrations a bit early this year.

By autoX Editorial

16 Sep, 2016

2 min read

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Tata Tiago Front

Tata Motors introduces 'Har Week Diwali' festive offer for new car buyers.

There may still be some time left for the festival season to arrive, but Tata Motors has decided to start the celebrations a bit early this year. The homegrown manufacturer has announced a special festive campaign called 'Har Week Diwali' for its passenger vehicle customers. As part of this promotional activity, seven lucky customers who buy Tata branded cars, starting September 16, will stand a chance to win Rs 10 lakh each! And there are many more prizes to be won…

Free vehicle insurance is also part of the deal. Additionally, customers will get even more offers and exchange programs. The offer is valid across the entire passenger vehicle range of Tata Motors. However, customers buying cars in Tamil Nadu and Kerala are not eligible for this offer. Other than that, cash benefits of up to Rs 1 Lakh on the slow-selling Safari Storme and Rs 20,000 on the Zest are being offered.

Commenting on the nationwide festive offer, Mr. Mayank Pareek, President, Passenger Vehicle Business, Tata Motors, said, “As families prepare themselves for the festive season, the consumer sentiments amidst the festivities is already at a high point and it is an exciting time for us to be part of their celebrations. Through this offer we hope to give our consumers another reason to buy their favorite Tata Motors vehicles, from an exciting and varied line-up of products. We wish all our customers and partners’ the very best and look forward to serving many more customers this festive season.”

Over the past few months – especially after the launch of the Tata Tiago - Tata Motors’ passenger car division has been growing steadily in the Indian market. In August 2016, Tata sold 11,435 passenger cars in comparison to 9,814 units sold in the same month in 2015, thereby, registering a phenomenal growth of 17 per cent.

Also read: Tata Tiago AMT to be launched around festive season

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