BMW Group India Records Highest-Ever YTD Car Sales with 10% Growth from January to September

BMW Group India has reported its highest-ever sales for the first nine months of 2024, primarily driven by high demand for electric vehicles and long-wheelbase models. The company marked this period as its most successful year-to-date, registering a 10% growth compared to the same timeframe in the previous year. A total of 10,556 cars and 5,638 motorcycles were delivered, with BMW cars accounting for 10,056 units sold. Meanwhile, MINI, the group’s subsidiary, contributed 500 units to the overall sales figure. This growth highlights the increasing popularity of BMW’s electric and luxury offerings in the Indian market.

Vikram Pawah, President and CEO, of BMW Group India, commented on the sales performance saying, 'BMW Group India is scaling new heights with consistent and robust business results. The highest-ever car deliveries from January to September this year reflect the synergy between a successful strategy and an unparalleled customer experience. BMW Group India is changing the game with its long-wheelbase product portfolio and a strong electric mobility offensive. Key models like the BMW 7 Series Long Wheelbase, BMW 3 Series Long Wheelbase, and BMW X1 are leading in their segments, and demand for the new BMW 5 Series Long Wheelbase is overwhelming.'

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BMW Group India Sales Figures: January to September 2024

The manufacturer has revealed that sedans and SUVs contributed almost equally to its overall sales, maintaining a near 50:50 ratio. BMW’s entry-level X1 SUV and the 3 Series sedan were the top contributors to the 10,056 units sold during the first nine months of 2024. Between July and September alone, the company sold 3,322 units. The X1 SUV accounted for 20% of BMW's total sales during the January-September period, while the 3 Series sedan made up 19%. Additionally, the LWB luxury sedans, including the 5 Series and 7 Series, played a key role in driving the premium German carmaker's record sales. Since the 5 Series LWB launch in July, BMW has delivered over 300 units, with 600 more pending, reflecting strong demand for the model.

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In the first nine months of the year, BMW and Mini sold a combined total of 725 all-electric vehicles from their six-model EV portfolio. Of these, 328 units were sold in the last three months alone. The iX has proven to be the standout model, with over 1,000 units sold so far. This success has contributed to BMW Group India reaching a significant milestone, as the company now claims to be the first luxury carmaker in India to surpass 2,000 EV deliveries.

Meanwhile, the i7 sedan remained the company’s top-selling EV and was part of the 'Luxury Class' segment, which also includes the X7, 7 Series, and XM, contributing 17% to BMW’s overall sales. Notably, BMW's SUV lineup made up 55% of the brand’s sales, while sedans, coupes, and convertibles accounted for the remaining 45%.