Gulf Oil enters long term partnership with Manchester United

Global oil major Gulf Oil has inked a long term partnership with Manchester United till the end of the 2019 football season

Gulf Oil Lubricants India today announced that its parent company Gulf Oil International has inked a long term partnership with leading football club Manchester United to become a global sponsor and official lubricant cum fuel retail partner for the club till the end of the 2019 football season! The multi-year partnership between Manchester United and Gulf Oil was signed by Jamie Reigle, Commercial Director Manchester United and Frank Rutten, Vice President Gulf Oil International. The deal was inked at Aon Training Complex which is Manchester United’s official training ground in presence of the first team players and Manchester United Legends.

The deal will give Gulf Oil access to Manchester United assets including club crest, player images and Gulf’s orange disc will feature on the Club’s digital perimeter boards during Premier League, FA Cup and League Cup matches at Old Trafford.

“Gulf Oil’s association with the world of sports has been phenomenal right from motorsports to cricket, where we have partnered with the best of the best. It was therefore logical for us to team up with Manchester United in order to reiterate our brand’s core values of endurance, quality and passion. We look forward to leverage this interesting mix of football and cricket and leverage this partnership to increase consumer engagement with the brand, create new and exciting communication platforms that will emphasize the customer value propositions, “said Ravi Chawla, Managing Director, Gulf Oil India.

The new partnership will allow Gulf Oil to strengthen its brand presence globally by engaging with fans of the football club including some 325 million followers in Asia alone!

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