Hyundai inaugurates 'Unity Hyundai' digital experience outlet

Hyundai Motor India Limited has launched 'Unity Hyundai' a unique digital experience car buying outlet.

Hyundai has inaugurated India’s first Digital Automotive Experience Outlet – ‘Unity Hyundai’ to offer a unique car buying experience for their customers.

At Unity Hyundai, the company makes use of its ‘New Thinking, New Possibility’ approach to provide a one-of-a-kind experience for new car buyers in India. At the outlet, digital screens and artworks are set along with the car that change according to the individual tastes of the customer. Hyundai says that it allows to provide a more customer-centric experience where visitor can research, test-drive and part exchange their existing old car for a new Hyundai.

To offer the best experience, Unity Hyundai is designed to be easy-to-use, flexible and convenient for customers by employing highly trained sales personnel who will provide visitors the Hyundai Experience with freedom of purchase.

Y K Koo, Managing Director, HMIL commented: “Unity Hyundai is India’s first Interactive, Creative and Understanding space which boosts the Hyundai brand value by creating an emotional connect with the existing and future customers. The key drivers for the success of Unity Hyundai - Digital Experience Outlet will be Evolution, Innovation and Experience. This exciting new digital outlet from Hyundai exemplifies these themes to create a unique experience.”

Unity Hyundai, the first digital experience outlet is located near Rohini West Metro Station in New Delhi.

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