Volkswagen India appoints Bishwajeet Samal as new Head of Marketing

Samal’s appointment will be effective from June 1, 2018

In a bid to further strengthen its core team, Volkswagen India has announced the appointment of Bishwajeet Samal as the Head of Marketing, Volkswagen Passenger Cars.

Samal is currently responsible for Regional Marketing, International Communications at Volkswagen AG, Germany. He joined Volkswagen India in 2008 and has over a decade of experience within the brand Volkswagen.

Commenting on the appointment, Steffen Knapp, Director, Volkswagen Passenger Cars, Volkswagen Group Sales India, said, 'At Volkswagen, nurturing in-house talent and offering a diverse platform of enhanced learning is at the core of our brand philosophy. We are confident that Bishwajeet’s extensive experience in Marketing shall contribute to our growth in India.'

Samal will be reporting to Steffen Knapp. Speaking on his appointment, Samal said, 'I am extremely overwhelmed to have returned to India and working in this dynamic market. I look forward towards further strengthening the brands’ presence in India.'