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XUV700, Thar, Bolero, and More to Get Costlier from January 2024; Here's Why

The upcoming price increase will not be uniform throughout the company's lineup which comprises SUVs and commercial vehicles. The quantum of the hike will vary depending on the model.

By Reetika Bhatt

11 Dec, 2023

3 min read

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Mahindra & Mahindra has confirmed that it will increase the prices of its passenger and commercial vehicles from January 2024 in response to inflation and rising commodity prices. The company has emphasised that it has made a concerted effort to absorb a substantial portion of the increased expenses. Despite these efforts, a portion of the increased costs will be passed along to customers to maintain the financial sustainability of the company and to ensure uninterrupted operation. In an official statement, the company said, ‘While we have endeavoured to shield our customers from the full brunt of rising costs, it is imperative for us to make this adjustment to ensure the continued delivery of quality vehicles and services.’ Notably, the upcoming price increase will not be uniform throughout the company's line-up and will vary depending on the model.

Also Read: Mahindra XUV.e9 Interior Leaked Ahead of India Launch; Shows Two-spoke Steering Wheel, and More

Mahindra November Sales Figures

Mahindra Auto recently released its November 2023 monthly sales statistics, according to which, the company sold 39,981 SUVs last month, a 32 per cent increase over the same period last year (30,238 units), despite lower sales than October 2023. The previous month, the automaker announced that 43,708 SUVs were sold domestically, reaching a record high. With commercial vehicles and exports included, the company's total sales came to 70,764 units, a 21 per cent increase from the previous year. The number of commercial vehicles sold in the month was 22,211, a decrease from 25,715 units sold in October 2023. During the same time, the company exported 1,816 units.

According to the company, it sold a total of 2,98,603 units of passenger cars in FY2024, which is a 20 per cent increase over the units sold during the same time in FY2023. Furthermore, Mahindra reported increased sales of commercial vehicles in all sub-segments. With 17,284 units, a 7 per cent increase from the previous year, the 2 to 3.5-tonne light commercial vehicle (LCV) segment remained the company's top seller. It sold 6,568 units of three-wheelers, a 26 per cent increase from the previous year's sales. With 4,083 units sold, the sub-2 tonne LCV segment grew 54 per cent. The LCV segment – more than 3.5-tonne segment and the medium and heavy CV segments – reported sales of 844 units, registering a 12 per cent increase.

Also Read: Mahindra XUV400 Facelift Spotted Testing, Shows New Headlights, Fresh Alloy Wheel Design and More

Mahindra Thar 5-Door Spotted in India

A test mule of the much-anticipated 5-door Mahindra Thar was spotted doing rounds on the Indian roads. It appeared to be production-ready and allowed us a glimpse into numerous key details about the upcoming off-roader. The SUV will sport a single-pane sunroof, a redesigned grille with broader slats, LED headlights, a larger infotainment unit, revamped seat upholstery, halogen fog lamps, LED taillamps, and circular LED DRLs.

Mechanically, the new Thar will retain the same powertrain options as the three-door variant – a 2.0-litre turbo-petrol engine and a 2.2-litre diesel unit. The petrol unit produces 150bhp of maximum power and 320Nm of peak torque, while the diesel engine delivers 130bhp and 300Nm.

Feature-wise, expect the 5-door Thar to offer a host of convenience and safety features, including a digital instrument panel, roof-mounted speakers, cruise control, rear AC vents, a tyre pressure monitoring system (TPMS), dual-zone climate control, a wireless charger, a reverse camera, six airbags, and electronic stability control (ESC).

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