Maruti Suzuki e Vitara First Drive Review - Making the EV Leap

The EV transition in the Indian market has been an interesting shift to track. In practical terms, the mainstream momentum was driven by the Tata Nexon EV, which offered customers an affordable entry into the world of EVs – a trend reflected in its sales numbers. Despite its success, most players in the mass-market segment remained hesitant – some were held back by the time required to develop an EV for India, while others were uncertain about the success of mass-market EVs in India.

All this, however, changed with the success of the MG Windsor, effectively dispelling doubts and uncertainty surrounding mass-market EVs in India. The result? Well, manufacturers who once waited on the sidelines are now either launching affordable EVs or have a clear roadmap to do so.

It’s not surprising, then, that India’s largest automotive manufacturer, Maruti Suzuki, too, is all set to enter the EV segment, with the soon-to-be-launched e Vitara. Interestingly, we drove the e Vitara in the UK, but it’s actually produced exclusively in India and exported worldwide, including to Japan. So, how does Maruti Suzuki’s very first EV come across in our initial evaluation?

e Vitara Design Review: Conservative Yet Distinctive SUV Styling

In terms of styling, the e Vitara carves out a distinct identity within the Maruti Suzuki lineup, even though it clearly borrows styling cues from other products in the range. The first thing you’ll notice about the SUV is its butch stance with squared-off arches and large 18-inch wheels. Both front and rear designs are unique and well-executed.

One detail that immediately catches the eye is the unusually high shoulder line. As a result, the glasshouse is fairly small compared to its rivals – a design choice with both aesthetic and functional implications, and one I’ll return to later.

Inside, the cabin also exudes a blend of familiarity and novelty. There are many unique touches here, but a few components come from the Maruti Suzuki parts bin, which is quite expected from a mass-market car produced by a large manufacturer. The space management is simply brilliant here, which makes the cabin feel very spacious. The front seats are very comfortable, although the driver’s seat feels a bit too high, even at its lowest setting.

Some of the new elements in the cabin are genuinely impressive. For instance, the new steering wheel looks premium and feels solid to hold, while the new centre console, featuring a new shift knob, works excellently. In terms of features, the e Vitara will be the brand’s second model to feature Level 2 ADAS and seven airbags – both of which are expected to be offered in the India-spec version.

e Vitara Battery, Range & Performance: What to Expect

The e Vitara we drove was equipped with the larger 61kWh battery pack; a 49kWh version will also be offered upon its launch in India. Maruti Suzuki claims a range of 424.8km for the larger battery pack. The UK-spec version of the e Vitara, with the larger battery, produces 174bhp and 193Nm of torque and has a claimed 0 – 100km/h time of 8.7 seconds. Now, on paper, these numbers may seem modest, especially in a market obsessed with insane torque and power figures, but our time with the SUV told a different story.

On British B-roads, the e Vitara was genuinely usable, with linear acceleration that felt strong. The Sport mode noticeably sharpens the throttle response, while the ECO mode reins things in for better range. On smooth British roads, the suspension felt very well set up, and the ride quality was excellent. I’m sure the company will retune the suspension for Indian roads. And given the ride quality of recent Maruti Suzuki models, I’m certain its engineers will do a fine job.

Given the limited time we had with the car, we couldn’t explore its handling in any meaningful way. We did, however, get enough time to get an idea of its real-world range, which should be 350 – 360km on a single charge – enough for the needs of urban commuters.

e Vitara Expected Price and Rivals in India

The larger question now revolves around the e Vitara’s positioning and pricing. I think it’ll most likely be positioned against the Windsor and Nexon. If the manufacturer manages to price it competitively, the wide appeal of the Maruti Suzuki brand could give it a significant sales advantage. And with its launch scheduled around the corner, we won’t have to wait much longer for answers.