Fiat announces second customer loyalty programme

Fiat has announced their second nationwide customer loyalty camp in India offering deals and discounts from September 19 - 25.

FIAT Chrysler Automobiles India (FCA) has announced a loyalty camp for their Indian customers. The camp will be conducted at all Fiat authorized dealerships in India starting from September 19 and will conclude on September 25.

As a part of the camp, Fiat will offer a 15% discount on spare parts as well as 15% discount on labour charges as well on mechanical repairs. In addition, Customer cars will also get a 50-point car check-up, battery inspection and other discount as well as a free top wash as a part of the camp.

Kevin Flynn, President and Managing Director, FCA India said, “FCA regularly conducts multiple service camps through the year. We encourage customers to take full advantage of these special service camps in order to maintain their Fiat cars at the lowest possible cost. We at FCA recognise that after-sales plays a key role in customer satisfaction and this is just one initiative which we are taking to make sure our customers across India can avail themselves of good value high skilled service."

Recently, Fiat launched the Linea T-Jet 125 in July and in August, FCA finally launched  the Jeep brand in India while bringing the Jeep Wrangler, Grand Cherokee and also debuted the SRT brand with the  launch of the

Grand Cherokee SRT in India. While the Fiat brand has over 150 dealers across the country which also market the Abarth branded vehicles, only two Jeep dealerships have been established in India so far. The company plans to have 10 dealerships by the end of the year. Local production for Jeep will commence in 2017 as well, as the company has also confirmed that they will launch an all-new SUV once local production starts.

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