Audi India Surpasses 1 Lakh Unit Sales Milestone in India

Audi has announced reaching the sales milestone of one lakh units in the nation. According to the German automaker, it achieved the milestone in just over 15 years of its operation in our market. For the uninitiated, Audi commenced business in India in 2007 and sold roughly 350 vehicles at that time. The company currently sells models such as the A4, Q3, A6, A8 L, RS Q8, Q8 e-tron, Q8 Sportback, Q7, Q3 Sportback, Q5, Q8, S5 Sportback, RS5 Sportback, e-tron GT, and RS e-tron GT in the Indian market. 

Sharing his thoughts on the achievement, Balbir Singh Dhillon, Head of Audi India, said, 'Reaching the significant milestone of 100,000 Audi cars sold in India is a profound testament to the trust our customers place in the Audi brand. It is a milestone that has filled our hearts with joy and pride. Audi is loved and admired. The brand with the four rings – synonymous with progressive design, first-class quality, path-breaking technology, and of course performance – is built on human centricity. People and their needs are at the centre of our universe. This approach to all that we do has earned Audi a special place in the hearts of enthusiasts and customers. Today, one in every fourth car we sell in the country is to a repeat Audi customer – this tells us that our customers love our cars and are loyal to our brand.'

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Audi India Sales in Q2 2024

The German automaker revealed last month that it sold 1,431 vehicles during the second quarter (April – June) of the year, showing a year-on-year decline of 6%. The low sales at that time were due to supply chain worries. Contrary to this, the manufacturer recorded a 37% increase in Q1 2024 (January – March).  

Audi Q8 Facelift

Audi has finally launched the Q8 Facelift in India, starting at Rs 1.17 crore (ex-showroom), which is Rs 10 lakh more expensive than the previous model (Rs 1.07 crore – Rs 1.43 crore, ex-showroom). The new model comes in eight exterior paint options: Sakhir Gold, Waitomo Blue, Mythos Black, Samurai Gray, Glacier White, Satellite Silver, Tamarind Brown, and Vicuna Beige. It gets a new octagonal single-frame grille with L-shaped inserts, HD Matrix LED headlamps (with a high-power laser diode), revised air intakes, and new alloy wheels.

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The Facelift is powered by a 3.0-litre turbo-petrol V6 engine and a 48V mild hybrid system, both of which together deliver 335bhp and 500Nm of torque. The top speed stands at 250km/h, while 0 – 100km/h acceleration time is 5.6 seconds.