Nissan Motor Company has hired Guillaume Cartier from its Alliance partner Mitsubishi to serve as the Senior Vice President and Chairman for its Africa, Middle East, and India operations. He has also been appointed the Head of the Global Datsun Business Unit, effective from April 1st 2020.
Nissan is going through a sea of managerial changes after the exit of Carlos Ghosn, and the latest managerial staff rejig news comes in the form of the appointment of Guillaume Cartier, who will serve as the company’s Senior Vice President and Chairman for its Africa, Middle East, and India (AMI) region. He will also Head the Global Datsun Business Unit, as of today, April 1st 2020. In his new role, he will lead the regional management committee and will be responsible for business strategy and performance with all functional heads for the Nissan brand.
Guillaume Cartier was previously serving as the Executive Officer and Senior Vice President for Mitsubishi Motors prior to his shift to Nissan, before which he held several senior positions with Nissan, including SVP Sales & Marketing for Nissan Europe in 2013. He joined Nissan in the year 1995 and has over 25 years of experience with Nissan and Mitsubishi and experience in global and regional operations for both companies. Cartier’s specialisation lies in marketing, sales, and business transformations for the brands.
Commenting on his appointment, Cartier said, 'I am delighted to take on the role of chairman for Africa, Middle East and India region, and I look forward to working with our regional leadership to continue growing our presence across our markets. We have a strong positioning in terms of products, services, and industrial footprint, as well as an opportunity to expand our Nissan Intelligent Mobility (NIM) platform and innovative approach to mobility solutions across the region.'
'My appointment comes at a time of unprecedented change in our world today. We know these are challenging times for our industry as well as other sectors. This is when we must focus on what matters for us as a global company with a commitment to enrich people’s lives and ensure the health and wellbeing of our customers, business partners and employees.”