Honda Cars India Domestic Sales Decline by 25% in January

Honda Cars India has disclosed its sales figures for the month of January 2023. It stated that 9,255 units overall were sold in the said month. In the domestic market, 7,821 units were dispatched and 1,434 units were exported. This represents a decrease of 2,894 units from the same time last year, for a YoY decrease of 23.82 per cent, down from 12,149 units. Domestic sales decreased by 2,606 units from January 2022 to January 2023, representing a YoY drop of 25 per cent. Sales plunged from 10,427 units. Exports declined by 288 units or 16.72 per cent year over year and reduced to 1,434 units from 1,722 units. 15.50 per cent of all sales in January 2023 were through exports. The carmaker reported MoM in terms of monthly sales performance in comparison to December 2022. An MoM increase of 759 units led to a 10.75 percent growth. YoY results, in contrast, showed a significant decline. The manufacturer's January 2023 sales results raise questions about the level of demand for its goods on the domestic market.

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Honda needs to take action to boost sales in the face of a decline in domestic market demand. An increase in sales could result from diversifying the product line. At the moment, the Honda Jazz, Amaze, WRV, and a range of City sedans are available in India. This will soon be further discounted as the Honda Jazz, the WR-V, and the fourth-generation City will all be on sale. Fortunately, these don't account for a lot of Honda's volume. That title is held by the Honda Amaze. 

Coming to the new market entrants, the 2023 Honda City facelift is anticipated in a few months. The debut of the all-new SUV is set for March 2023, according to the manufacturer. The new-gen Honda City will have minor exterior and interior updates, with the same powertrain. Mechanically, the model will be available with two powertrain options: a 1.5-litre normally aspirated petrol engine capable of 121bhp and a 1.5-litre Atkinson Cycle petrol hybrid capable of 126bhp. Due to upcoming emission norms in India, Honda will not offer a diesel engine option.

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On the exterior, a new bumper, updated headlamps, and a redesigned grille are anticipated. There won't be many changes to the side profile, but there will likely be new alloy wheel designs. The Honda City facelift's interior will be identical to the standard model, with the possible exception of wireless charging and ventilated seats. Given the cosmetic upgrades, it is anticipated that the facelifted model will cost more than the standard variant. Currently, the Honda City is priced between Rs 11.87 lakh and Rs 15.62 lakh (all prices, ex-showroom). The Hybrid ZX eHEV model costs Rs 19.89 lakh (ex-showroom).