Royal Enfield Bullet 350 Launched in Japan, Costs as Much as Shotgun 650 in India

Royal Enfield has recently launched the Bullet 350 in Japan as part of its global expansion strategy. The price of the Japan-spec model ranges from 694,100 Yen to 701,800 Yen (approximately Rs 3.82 lakh to Rs 3.86 lakh). The Japanese version is more expensive than the Indian-spec Bullet, which starts at Rs 1.74 lakh (ex-showroom). However, it costs nearly the same as the Shotgun 650, which carries a starting price tag of Rs 3.73 lakh (ex-showroom, India). Despite the substantial price difference, the Japan-spec model has the same features as the Bullet 350 sold in India. It comes with a single-piece seat, new handlebars, and a boxy rear fender. To know more about the bike that has recently been added to Royal Enfield's range in Japan, read on.

Royal Enfield Bullet 350: Powertrain and Hardware

The next-generation Bullet has a 349cc single-cylinder air/oil-cooled engine, which produces 20.2bhp and 27Nm using a five-speed transmission. It comes with a telescopic fork at the front and twin-tube shocks with adjustable preload at the rear. The bike's braking system comprises a disc-drum combo; however, a two-disc system with dual-channel ABS is also available as an option. The motorcycle sports 19-inch front and 18-inch rear spoke wheels shod with Ceat-sourced 100- and 120-section tubed tyres. It has a 13-litre fuel tank and a seat height of 805mm. 

Royal Enfield Bullet 350: Features and Market Rivals 

The new Bullet comes with a semi-digital instrument cluster, similar to the Royal Enfield Classic 350. The cluster comprises a digital display that shows the fuel level, odometer readings, trip meter, eco indicator, and an analogue speedometer with tell-tale lights. The motorcycle sports a USB port on the left switchgear and uses similar rotary switchgear found on the Classic 350 and the Meteor 350.

In terms of market competition, the India-spec Royal Enfield Bullet 350 rivals the likes of the Honda CB350, the Jawa 350, and the Benelli Imperiale 400.

For those unaware, Royal Enfield introduced the new Himalayan in Japan earlier this month. The all-new Himalayan features the manufacturer's first 452cc single-cylinder liquid-cooled engine, which generates 40bhp at 8,000rpm and 40Nm of peak torque at 5,500rpm. It is coupled to a 6-speed transmission and a slip-and-assist clutch.