Launched in three variants, prices of the new BMW 3 Series start at Rs 41.40 lakh for the 320d Sport trim and go up to Rs 47.90 lakh for the 330i M Sport trim.
The fifth all-new car to be launched by BMW this year – after the X4, Z4, X5 and the X7 – the 3 Series is easily the most important car for BMW. The sports sedan has been the best-selling model for BMW and in this all-new avatar, it is expected to offer superb driving pleasure. BMW has launched the all-new 3 Series in three variants – 320d Sport, 320d Luxury Line and 330i M Sport. Prices for the three are Rs 41.40 lakh, Rs 46.90 lakh and Rs 47.90 lakh respectively.
Speaking at the launch, Rudratej Singh, President and Chief Executive Officer, BMW Group India said, 'The 3 is the heart and soul of BMW. As the ultimate sports sedan, for over four decades, it has been the flag bearer of "Sheer Driving Pleasure." In this new avatar, the 3 has outdone itself once again! Built for thrill and driven by technology, the all-new 3 Series is an automobile that creates an impeccable harmony between the driver, the machine and the road.'
At the heart, the 3 Series comes with 2.0-litre petrol and diesel engines. The turbo diesel is good for 188bhp and 400Nm, but now comes fitted with two turbochargers. BMW claims that the car can do the 0-100km/h dash in just 6.8 seconds. The 2.0-litre turbo petrol puts out 255bhp and 400Nm, which takes it from standstill to 100km/h in just 5.8 seconds. Both cars come paired with an 8-speed automatic transmission.
Underneath the skin, the 3 Series is based on the brand’s new Cluster Architecture platform. This new model is an impressive 76mm longer and has a 41mm longer wheelbase too. This should result in better space inside the cabin. Expect better shoulder room too as the new 3 is 16mm wider overall, and has a 43mm and 21mm wider front and rear track respectively. Despite the increase in size, the new 3 Series weighs around 55kilos less than the model it replaces. As far as the design goes, the 3 Series now looks more chiselled than ever before – making it look like a scaled-down version of the new 5 Series.
Needless to say, the new 3 comes loaded features and new-age technology. The car gets BMW’s Virtual Assistant voice recognition system, Gesture control for the infotainment screen, reversing assistant and more. The new 3 comes with two large screens on the dash, a 12.3-inch one for the instrument cluster and a 10.25-inch unit for the infotainment. It also gets newly crafted seats, three-zone climate control, ambient lighting and more.
This all-new BMW 3 Series will continue to compete against the Mercedes-Benz C-Class, Audi A4 and the Jaguar XE.