Hero Mavrick 440 Deliveries Commence in India, Price Starts at Rs 1.99 lakh

Hero MotoCorp, the world's largest two-wheeler maker, has commenced the deliveries of its flagship bike, the Mavrick 440, across India. Dr Pawan Munjal, Executive Chairman, Hero MotoCorp, handed over the keys of the Mavrick 440 to the first batch of customers, marking the start of sale from the Hero Premia outlet in Gurugram, Haryana. Moreover, for bookings before March 15, the customers get a customised kit of accessories and merchandise worth Rs.10,000. 

The Mavrick 440 is Hero's first middleweight bike for India. Built on the same platform as the Harley-Davidson X 440, the Hero Mavrick 440 comes in three variants – Base, Mid, and Top, priced at Rs 1.99 lakh, Rs 2.14 lakh, and Rs 2.24 lakh, respectively. The prices are ex-showroom. The entry-level variant with spoked wheels comes in Arctic White colour, while the mid variant with alloy wheels can be had in two dual-tone colour schemes – Fearless Red and Celestial Blue. Finally, the Top variant, which gets diamond-cut alloys with a machined finish and a Bluetooth-enabled digital console, is available in Phantom Black and Enigma Black colour options. 

Hero Mavrick 440: Powertrain

Powering the Hero Mavrick 440 is a 440cc, single-cylinder, air/oil-cooled engine that gets a six-speed gearbox with a slip-and-assist clutch. While both the Hero Mavrick 440 and the Harley-Davidson X 440 use the same powertrain and are equally powerful (27bhp at 6,000rpm), the former produces 36Nm of peak torque at 4,000rpm, which is 2Nm lower than that of the latter (38Nm at 4,000rpm).

Hero Mavrick 440: Hardware

Hardware-wise, the bike uses a trellis frame, suspended by a 43mm telescopic fork at the front and twin shock absorbers at the rear. A 320mm front disc and a 240mm rear disc perform the braking duties. Unlike the X 440's 100/90-18 and 140/70-17 setup, the Mavrick 440 comes with 17-inch wheels (spoked or alloy) wrapped in 110/70 front and 150/60 rear tyres.

Hero Mavrick 440: Features

In terms of features, the Hero Mavrick 440 is equipped with an LCD screen with Bluetooth connectivity, turn-by-turn navigation, and call and message alerts, depending on the variant selected. The left side is circular and displays information regarding speed, revolutions per minute, gear position, and indicator lights, while the right side is rectangular and shows data about navigation and notifications. Other bits are full LED lighting, dual-channel ABS, and a USB-C charging port.

Hero Mavrick 440: Rivals

At its price point, the Hero Mavrick has rivals in the form of the Royal Enfield Bullet 350 (Rs 1.74 lakh to Rs 2.16 lakh), Honda CB350 (Rs 2 lakh to Rs 2.18 lakh), and Jawa 350 (Rs 2.15 lakh).