The Bajaj 5-5-5 scheme is designed to cushion new motorcycle buyers from the steep rise in insurance and fuel costs
Bajaj has kicked off a new ownership scheme designed to benefit customers of select new Bajaj bikes. Termed as the 5-5-5 scheme, this new initiative from the homegrown motorcycle major will benefit motorcycle owners by offering 5 years of free warranty, 5 free servicing and 5 years of free own damage insurance. The scheme comes in to effect as of today, the 5th of October 2018, just ahead of the festive season and is tailored to attract potential buyers. Bajaj Auto states that the new 5-5-5 scheme has been created to cushion new motorcycle buyers from the huge hike in insurance costs and fuel prices that have come around of late. High insurance costs have been a resulting factor from the Supreme Court of India’s ruling that it is now mandatory to have third-party insurance cover for new bikes and scooters for five years. The accident coverage has also been raised to Rs 15 lakh.
Commenting on the announcement, Eric Vas, President, Motorcycle Business, Bajaj Auto, said, 'Motorcycle on-road prices have gone up by at least Rs 6,000/- due to the increase in insurance cost. We wanted to cushion this cost for our customers by absorbing the cost of own damage insurance for the first year and extending this benefit by covering them for the next 4 years. Bajaj Auto is the first in the industry to introduce such an offer through the 5-5-5 scheme. This offer makes it even easier to own a Bajaj Motorcycle and provides our customers with another reason to celebrate this festive season. We are confident that these new customer-centric schemes will help boost our sales this festive season.'
The motorcycles that benefit from the Bajaj 5-5-5 scheme are the Platina, Discover, Pulsar 150, Pulsar NS 160 and V range of motorcycles. While the CT100, Platina, Discover, V, and Pulsar range further benefit from two free additional services.