The firm's 50,000th EV, a Nexon EV Max, rolled off the production line at its Pune facility.
Tata Motors is acquainted with the fact that electric mobility is the future of India. And today, the homegrown carmaker rolled out its 50,000th EV in India. According to Tata, factors like a favourable policy environment, positive word of mouth from existing customers, practical product options, better ride and handling and attractive cost of ownership have helped the company achieve this feat ahead of its target.
Tata Motors claims to be on a mission to evolve with electric transportation and hence, is bringing forth diverse options for the potential market audience in the electric vehicle section. From the Nexon EV to the latest inclusion, Tata Tiago EV, the first electric hatchback in India, the brand is trying to introduce new and feature-rich models to support the requirements of EV customers at large.
Sharing his thoughts on the occasion, Shailesh Chandra (MD – Tata Motors Passenger Vehicles Ltd. &Tata Passenger Electric Mobility Ltd.) said, 'As the pioneers of EVs in the country, the onus of ensuring successful adoption was on us. With a well-calibrated product mix and strong consumer-facing initiatives, we have been able to address barriers to EV adoption. We created an entire EV ecosystem with Tata Group companies to provide simple, cost-effective solutions for our customers. Celebrating 50,000th EVs in India is a strong testament to how our portfolio is resonating with people across the country. EVs are offering a practical solution to problems of rising fuel prices and worsening pollution. Customers are now ready to welcome EVs and we are thrilled to witness the transition from early adopters to now EVs becoming a mainstream choice for Indian customers.'